Men in regional areas are on average 1.4 times more likely to end their life than their urban counterparts.
beyondblue CEO Georgie Harman said, “a range of circumstances specific to remote areas place rural Australians at greater risk of self-harm, including greater vulnerability to weather events and economic change, isolation and loneliness, social stigma and stoicism, and reduced access to support services.”
In 2016, Zoetis donated $100,000 to beyondblue after collecting $5 from each sale of its cattle and sheep vaccines and drenches. Zoetis has committed to the same donation drive this year from August 1 to October 31.
These donations help beyondblue provide free mental health services and support, including the BeyondNow app, phone services, and online forums.
To make a donation to support beyondblue, visit zoetis.com.au/communitysupport
For more information about anxiety, depression and suicide prevention, visit www.beyondblue.org.au or call the 24/7 Support Service on 1300 22 4636.